Restomag — B2B store with full 1C integration

A digital sales channel for restaurants, cafes and food-service businesses: from purchasing and inventory accounting in 1C to catalog, ordering and final sale — with an AI assistant for quickly building a cart.

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Task

Restomag supplies food products to HoReCa businesses. The client tried to launch the online store with the 1C website builder, but its functional limitations could not support the required B2B journey and business logic. A custom store fully connected to 1C was needed.

Project story

  1. The limits of an off-the-shelf solution

    The project began with an attempt to build the store in the 1C website builder. It could not support the real B2B process: Restomag needed its own catalog, customer authentication, ordering journey and connected business logic.

  2. A dedicated digital sales channel

    RNM designed a standalone web product around Restomag’s workflow. Buyers can find products, assemble an order and use the store comfortably from either a desktop or a phone.

  3. One operating flow with 1C

    The web store was connected to the accounting system. Purchasing, products, stock, catalog, orders and sales now form one flow, with the website acting as the customer-facing layer of the operating business.

  4. A product that grows with the business

    After launch, the platform did not remain a one-off storefront. It supports recurring HoReCa orders and gains new tools, including an AI assistant for quick list-based ordering.

What we built

  • Product catalog with categories, search and product pages
  • B2B cart and checkout through a web interface
  • “Quick order” AI assistant: understands a text list of products and quantities, finds the items and adds them to the cart
  • Authentication and customer accounts for repeat buyers
  • Admin panel covering the sales dashboard, orders, products, purchasing, deliveries and suppliers
  • Full 1C integration covering purchasing, product accounting, catalog, stock, orders and sales in one flow
  • Responsive ordering experience across mobile and desktop
  • Analytics and quick access to a sales manager via WhatsApp

The product in use

Restomag catalog on desktop
The live catalog with categories, search, prices and add-to-cart actions.
Restomag product page
A product page with pricing, quantity selection and ordering.
Restomag mobile catalog
A responsive catalog designed for ordering from a phone.
Restomag quick-order AI assistant
The buyer writes a product list in natural language; the AI assistant identifies items and quantities and helps build the cart.
Restomag admin dashboard
The dashboard tracks orders, turnover, average order value and top-selling products for the selected period.
Purchasing screen in the Restomag admin panel
Purchasing is assembled from customer orders: the system compares demand with stock, highlights the difference and helps accept items for processing.

Result

Instead of the limited 1C builder, Restomag gained a custom B2B store, a dedicated admin panel and a single digital cycle from purchasing products through to sale. The platform serves an operating business with KZT 20 million in monthly turnover and continues to evolve with the company.

KZT 20Mmonthly turnover · client data
Project website

Stack

Next.js1CB2B e-commerceGA4 / GTM

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